Karma Shop – Modern & Intuitive E-Commerce

Introduction
Karma Shop is a modern e-commerce website designed to offer a clean and intuitive shopping experience. Built in Webflow, it merges aesthetic appeal with responsive design and efficient performance.

Process & Execution
Research & Strategy
I researched successful e-commerce flows and analyzed user pain points to improve product browsing and conversion paths.

Design & Development
Built using Webflow’s CMS, the site includes animated product listings, custom interactions, and a simplified checkout process. Visual hierarchy was carefully crafted to guide users through each step.

Optimization & Testing
Cross-browser and mobile testing ensured consistency. High-resolution images were optimized to reduce loading times without sacrificing quality.

Results‍

Increased Engagement – Users spent more time on interactive product pages.

‍

Improved Conversions – A streamlined checkout process boosted conversion rates.

‍